Know the Popular Smartphone Brand thru its Market Share
When you're selling any product, you don't just sell so you can have a 100% return on what you invested. You would need profit or market share which is the percentage that goes to you because of a customer buying your product or service.
When you're selling any product, you don't just sell so you can have a 100% return on what you invested. You would need profit or market share which is the percentage that goes to you because of a customer buying your product or service. It can either be value or volume. A value market share is based on the total share of a company out of the total segment sales while volume is the actual number of units the company sells out of the total unit sold in the market. Market share is very significant as it measures consumers' preference for a product over similar other products. The higher market share you have means you have greater sales, and lesser effort to sell more and it also implies a strong barrier to entry for other competitors. It also means that if the market expands your leader gains more than the others. Smartphone market share also includes the market especially since there are similar products with various brands and you can know what smartphone company or brand is most preferred by many users.
Smartphone Market Share Ranking
1.Apple - based on the latest statistics US phone maker Apple leads with 28.43% market share which means nearly three out of 10 smartphone users worldwide uses Apple phone.
2.Samsung - they comes second as they have 28.19% market share with 0.24% marginal difference from Apple. Both Apple and Samsung swap places every quarter as they have tight competition among other smartphone brands.
3.Xiaomi - third in smartphone brand with 12.73% market share. They got impressive growth over the years though they just started only in 2010.
4.Oppo - has a market share of 5.51%
5.Huawei - has market share of 5.29%
6.Vivo - it holds a market share of 4.29%
Among the top smartphone brands, only Apple is based in US, the rest are from Asia specifically China and South Korea.
How to Get Market Share
Market Share is computed by dividing Total Company Sales over Total Industry Sales
Benefits of Market Share
-Many investors and analysis monitor the flow of market share carefully as it shows sign of relative competitiveness of any company's product or services. Increase in market share means the company gains more revenue and much faster than its competitors.
-Increase in market share would also mean achieving greater scale on its operation and improving profitability.
Ways a Company can grow their market share
-Lowering prices
-Advertising
-Introducing new or different products
-Appealing to other audiences or demographics
-Use of new technology
-Customer loyalty
-Talented employees
-Acquisitions
Over the years, the necessity to acquire smartphones grows in demand as we come into the era of technological advancement. It's the main computing platform for many people around the world making sales of PCs declined. The increase in mobility because of smartphones continues and more people prefer the use of it, as it acts as mini computer where you can do anything in just tap on your screen. It comes with a lot of benefits whether for personal or business use.
Know more about smartphone market share today.
Just visit https://www.nextelle.us
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